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  Contents Under Pressure


New video game from Atari and The Collective, Getting Up: Contents Under Pressure, is a seven-year hardwork for Mark Ecko, who is the founder of Ecko Unltd. He has been preparing the game with a well-gathered team, and is willing to define a new genre in video game world. Getting Up focuses on urban life, presenting a journey from graffities to freedom of expression. As the game seems to be a potential for a hit in all gaming platforms, movie rights is acquired by MTV Films.

Ecko expressed his feelings about the agreement as follows:

"When I first began working on GETTING UP seven years ago, I wanted to create a storyline that provided a rare look inside of one of the most influential, yet often overlooked, artistic movements in recent history. Today, graffiti is a global cultural phenomenon and few understand its impact better than MTV, pioneers in its use as a motion graphics tool nearly two decades ago. I am delighted to have the ability to bring the depth of our story to life on film and look forward to working with the great team MTV has assembled."

Official Site of the game
 
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